Her journey in breaking into the fashion industry began when she was just in college with her previous clothing line, Curves, a small fashion empire that catered to the different body types of every woman. Years later, she joined SM Retail Inc. and spearheaded the marketing team of SM Woman and GTWbySM. She is the woman behind its successful campaigns and marketing efforts. A proud achievement of hers would be the SM Woman’s 2017 Holiday campaign featuring Kim Jones. She then went on to study at the Institute of Creative Entrepreneurship, honing her skills as a budding craftswoman in the world of fashion today.